For Immediate Release
August 26, 2016
ALDI partners with Heartland Soccer Association
ALDI and Heartland Soccer Association are excited to announce they are partnering together for the 2016 fall season.
ALDI will become the title sponsor of the ALDI Heartland Invitational tournaments, held Nov. 4 to Nov. 6, 2016 and Nov. 11 to Nov. 13, 2016 at the Scheels Overland Park Soccer Complex and Swope Soccer Village.
The Heartland Invitational Soccer Tournaments are the biggest in the Midwest. More than 600 teams from throughout the central United States travel to compete in this end-of-the-year showdown. In 2015, Heartland welcomed 692 teams, which was a jump of 101 teams from the previous year. With the support of ALDI, Heartland is excited to bring in even more teams in 2016.
“We are thrilled to bring ALDI into the Heartland family,” stated Shane Hackett, Executive Director at Heartland Soccer Association. “It’s wonderful to have a company as highly respected as ALDI here to support our teams, players and coaches. This is a natural fit for everything both ALDI and Heartland represent and we are excited to take the ALDI Heartland Invitational Tournament to new heights in 2016.”
ALDI has a different style when it comes to grocery shopping, and being different has helped make ALDI one of the fastest growing retailers in the US. With 72 stores in the ALDI Olathe Division, ALDI helps shoppers save up to 50 percent* on their grocery bills.
“ALDI is proud to sponsor the Heartland Invitational Soccer Tournaments,” said ALDI Olathe Division Vice President Mark Bersted. “We’ve been part of the Johnson County community for 37 years and we’re thrilled to be able to give back and support the young athletes and their devoted parents and coaches.”
Shoppers will find the most commonly purchased grocery items at ALDI, including organic produce, USDA Choice beef, the liveGfree gluten-free product line and the SimplyNature line of products free from over 125 artificial ingredients and preservatives. All ALDI exclusive brand food products are free of certified synthetic colors, partially hydrogenated oils and added MSG. To find an ALDI location near you, visit aldi.us or follow them on social media for more information.
About ALDI, Inc.
A leader in the grocery retailing industry, ALDI operates more than 1,500 US stores in 34 states. More than 32 million customers each month save up to 50 percent* on their grocery bills, benefiting from the ALDI simple and streamlined approach to retailing. ALDI sells the most frequently purchased grocery and household items, primarily under its exclusive brands, which must meet or exceed the national name brands on taste and quality. ALDI is so confident in the quality of its products, the company offers a Double Guarantee: If for any reason a customer is not 100 percent satisfied with any ALDI food product, ALDI will gladly replace the product and refund the purchase price. ALDI was honored with the 2015 Supermarket News Retail Achievement Award, recognizing the company for its ongoing business expansion and product evolution. For more information about ALDI, visit aldi.us.
About Heartland Soccer Association
Heartland Soccer Association is a non-profit organization that operates the largest tournaments in the Midwest and is recognized as the largest and most competitive youth soccer league in the United States. The league accepts players of all skill levels including recreational and premier level players and teams. Each year over 1250 teams from 170 different soccer clubs compete at Heartland. Both league and tournaments are held on synthetic soccer turf at the world-class soccer facilities of Scheels Overland Park Soccer Complex and Swope Soccer Village. Grass games are played at Heritage Soccer Park. For more information, go towww.heartlandsoccer.net
*Based upon a price comparison of comparable products sold at leading national retail grocery stores